Monday, April 1, 2013

Mobile Medicos !

Healthcare is a buzz away, thanks to a venture that links patients with doctors by leveraging India’s exceptional mobile phone penetration. mHealth Ventures India, co-founded in 2010 by techie Gautam Ivatury and Dr Ajay Nair, has been used by 10,000 families across India so far.

Subscribers of MeraDoctor pay Rs 100 per month for unlimited phone consultations with 10 MBBS doctors in Hindi, Marathi and English. About 80% of callers get their health issues resolved in the first call without requiring follow-up visits to specialists or hospitals.

In rural India in particular, where quacks operate as healthcare practitioners, this service provides people with the basic healthcare consultation they require, says Nair.

Gautam Ivatury and Dr Ajay Nair

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